EOTO SWAG

– VERY DOPE –

Here at GNT Branding, our creativity horde of brand-strategy ninja poets use data-driven Jedi mind control problem-solving techniques to identify and articulate digital value propositioning, while simultaneously disrupting collaborative idea-generation through a process of creative chaos which allows us to transform stories into robust audience experiences that bring our client’s vision into the appropriate ethnographic landscape.

APPAREL

EOTO (/ˈiːoʊtoʊ/ ee-oh-toh) Apparel Designs

I worked primarily with Travis on the all the EOTO design work. Very cool dude and a pleasure to collaborate with. We would give him 10 or 12 designs for their album release or upcoming tour and he would get the rest of the band and management’s 2 cents and we’d finalize from there. Much like STS9 the designs were a lot of fun to make. The guys gave us great direction but also free reign to go crazy with it. We came up with some really great stuff.

EOTO (/ˈiːoʊtoʊ/ ee-oh-toh) is an electronic band consisting of Michael Travis and Jason Hann. The band’s music is created live and without prerecorded loops. The band formed in 2006 as a side project of The String Cheese Incident incorporating looper pedals, like Echoplex and the production program Ableton. According to one reviewer, the duo sets their live instruments free and take on a new electronic flavor.

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